4KUNIVERSE, DiaDem ink ten-year China deal | 4K/UltraHD | News | Rapid TV News
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The first 24/7 4K/Ultra HD general entertainment channel launched in North America, 4KUNIVERSE, has signed a ten-year agreement with DiaDem Technologies to distribute the channel throughout China.

4KUNIVERSE China 16 JanThe deal not only gives DiaDem exclusive distribution rights to 4KUNIVERSE in China, but also grants it authority to secure content approval with the Chinese Government. Thus, it says, it has become the technology backbone to launch 4KUNIVERSE’S 4K linear and 4K SVOD offering across all platforms.

“It’s refreshing that both Gordon Gu, CEO of Diadem Technologies and I share the same vision about 4K market growth, rapid deployment of fibre Internet speeds and the eventual rollout of 5G mobile technology," commented 4KUNIVERSE founder and CEO Matthew Mancinelli. “I look forward to working together to distribute the 4KUNIVERSE channel to the millions of Chinese who currently, and will eventually, own a 4K-enabled device.”

For his part, Gu added: “It’s a great opportunity to both DiaDem and 4KUNIVERSE to promote and develop the 4K market through all tech ways, from fibre, cable, satellite, wireless and coming 5G mobile, etc. Our investment on SEEi.TV, the leading live-streaming tech platform, can offer both IP and SDI signal to all individuals/OTTs and TVs, thus to keep the max flexibility to match with the market expectation.”