You.i TV adapts Cartoon Network app | Mobile | News | Rapid TV News
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Video experience outfit You.i TV has adapted Turner’s Cartoon Network Emmy award-winning app for Apple TV and Amazon Fire TV.

RTVn 5 Jan You.i TVThe expansion of the Cartoon Network App is the latest cross-platform app to be released on the You.i Engine. The app is also available on iOS, Android and Kindle Fire.

The Cartoon Network App gives kids customisable access to all of their favourite shows on mobile and tablet devices. At the centre of the app is the Mix, an intuitive way for kids to create personalised playlists comprised of their favourite shows, which will then serve up a stream of episodes, clips and original content all based on their likes. With See It First, the app also offers full episodes that are accessible prior to their linear premieres.

The library of content includes such hits as Adventure Time, Steven Universe, The Powerpuff Girls, We Bare Bears and The Amazing World of Gumball.

“Giving kids the best experience possible and a fun dynamic way to watch their favourite shows on all screens is core to our strategy,” said Chris Waldron, VP, Cartoon Network Digital. “Working with You.i TV on bringing the Cartoon Network App to TV is enabling us to continue to be the ultimate destination for kids when it comes to digital and mobile entertainment.”

The latest Turner-You.i TV collaboration app to leverage the capabilities of You.i Engine, the Cartoon Network experience is based on the same software platform as FilmStruck, TNT, TBS and other Turner brands. The immersive interface can be modified in minutes to address changes in programme line-ups, deliver promotional or public service messages or create in-app advertising opportunities.

“Cartoon Network is the latest example of how imaginative design teams are using the power of our You.i Engine platform to deliver superior app experiences,” said Andrew Emmons, VP, Product Development at You.i TV. “From here, they have everything they need to keep audiences fully engaged and coming back for more.”