“We are so excited for WWE fans to download and use this app,” said founder and CEO of Moji, Oliver Camilo. “A lot of time and thought went into creating a product that not only embodied the WWE brand, but was designed specifically for WWE fans to use. Although we will be frequently updating the app, users will find no shortage of emojis to use in their everyday conversations.”
"WWE fans are constantly consuming content on their mobile devices, and our new WWEmoji app will provide them with new ways to connect with our brand,” added Casey Collins, WWE EVP, Consumer Products. “We are excited to partner with Moji, a leader in the space, to create fun and engaging emojis that our fans can use to share with friends and express their passion for WWE and our superstars.“
Moji produces more than 20,000 of these icons across its product offerings. Beyond growing its base of celebrity/athlete partnerships, Moji plans to harness the marketing power of emojis by including major brands into peoples’ everyday conversations in a meaningful and relevant way.