Presto shelved as Foxtel buys Seven West out of JV | VOD | News | Rapid TV News
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Australian streaming service Presto is to be closed and amalgamated into Foxtel Play, after the pay-TV operator announced it had bought Seven West Media’s share of their joint venture partnership.

Foxtel Nemo CMYKFrom December, Presto subscribers will be able to access Foxtel’s revamped Play product. Presto customers will be invited to transfer to the new Foxtel Play packages, and Presto will cease operation on 31 January 2017.

Seven West’s CEO and MD Tim Worner stressed that his company will continue working with Foxtel, “in particular in the creation of new programming content”.

The news follows Foxtel’s recent announcement that it would lower the prices and offer more flexible packages to access its video-on-demand (VOD) and catch-up TV service, without need for a fixed-term contract.

“Foxtel Play will be a simpler, cheaper and more flexible IP delivered product, which will create much better value for Australian consumers. It is the logical step for us to take in the evolution of Foxtel’s service. The new offering will mirror the successful launch of HBO Now in the US and Now TV by Sky in the UK,” said Peter Tonagh, CEO, Foxtel.

“Customers who use an IP connection with their own device and bandwidth will have access to this great new offering. Consumers will be able to sign up by downloading the app to their eligible connected TV, laptop, PC or games console,” he explained.

The new service will have five different entry level tiers, including Drama and Entertainment packs priced at AUD15 per month each or AUD25 for both, while at the AUD10 per month level, there will be one option for Lifestyle, one for Documentary and one for Kids. In addition, subscribers will be able to take the Sports tier for an extra AUD25 per month and the Movies tier for an additional AUD20 per month, effectively offering an entry point for Sport at $35 per month.

Subscribers will have access to all linear channels in the tier along with all of the on-demand, catch-up and library content available to that tier, plus mobile and tablet access via Foxtel Go.

The pay-TV operator, which is jointly owned by 21st Century Fox and Telstra, will eventually open up its Play platform, potentially allowing SVOD rivals such as Netflix and Stan onto its next generation set-top box.

“Initially the plan is to open to other devices via our recently announced ‘puck’ device, then to eventually have a similarly open platform for future versions of our iQ set-top box. We haven’t announced any times for either development just yet,” a Foxtel spokesman told Rapid TV News.