Tigo adds TV Cable Paraná to its Paraguay portfolio | Cable | News | Rapid TV News
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The Millicom brand Tigo has acquired TV Cable Paraná to strengthen its pay-TV business in Paraguay.

tigo logoThe leading cable platform in Ciudad del Este, Paraguay’s second largest city, TV Cable Paraná covers 40,000 households, of which 15,000 are actually subscribing to the platform.

The digits seem low, but are important as the Paraguayan market is small, totalling around 500,000 pay-TV subs. Indeed, Paraguay is the fastest growing pay-TV market in Latin America, which is one of the reasons behind Millicom's interest in boosting its cable expansion.

According to the Swedish company, the transaction is still subject to regulatory approval.

“This acquisition is an example of an investment that adds value to our core business and which will deliver multiple post-merger synergies, leveraging our existing assets in Paraguay such as our network, our customer base and our content,” stated Mauricio Ramos, chief executive, Millicom. “Our stated strategy is to be one of the major players in cable TV in our markets, and the addition of this asset will further extend our cable TV footprint into the geographically desirable eastern city of Ciudad del Este.”

Millicom's Tigo Star already provides pay-TV and broadband in most other urban regions in Paraguay. In addition, the company has recently been deploying and modernising both fixed and mobile networks to fulfil the growing need for Paraguayans to connect to the Internet.