The Dallas Stars have launched the Stars DeskSite, an interactive video app.
The Stars DeskSite is a personalised HD video content library constructed to support fans' growing consumption of online video. It serves as a digital fan hub for HD video, Web content and social conversation around the team.
"We are excited to partner with DeskSite, a company that is exploring new ways for fans to consume team driven content," said Jason Walsh, Dallas Stars vice president of production and entertainment. "We think their simple, fan-friendly platform is a winner."
DeskSite enables instantaneous video playback, freeing fans from the buffering, freezing and dropping associated with streaming video on a website. Videos are automatically downloaded and stored directly to users' devices, allowing fans the ability to view content offline, without an Internet connection. The platform also includes audiovisual alerts. Video programming consists of game highlights, post-game recaps, player and coach interviews, and more.
"The Stars DeskSite offers fans everything they want, and equally important, nothing they don't," said Richard Gillam, CEO of DeskSite. "With this new platform, we've made some exciting leaps forward in the evolution of digital media, most notably in the twin pillars of content curation and content access. If you're a serious Stars fan, this is a 'must have' experience."
Digital sports access options continue to expand, including for top events. For instance, Verizon Wireless dropped the cost of its NFL Mobile streaming app to $5 per month.