IBC 2015: VSN, Ross Video partner for workflow | IBC 2015 | Shows 2015 | News | Rapid TV News
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State-of-the-art solutions from VSN and Ross Video have been integrated to create a robust news environment that enhances the video workflows of journalists, editors and producers alike.

The combined features of Inception and XPression from Ross Video and VSNLivecom and VSNExplorer from VSN intend to make it easier for users to create, manage, broadcast and archive media content.

While journalists create their stories in Inception, video editors work on VSNExplorer to consolidate their news assets. Once the story and assets are ready, VSNLivecom and XPression take control of the play-out, ensuring all assets are available on the video servers, synchronised with the approved rundown coming from inception, and ready to be aired.

These tools work perfectly with second screens as well, enabling journalists to distribute content not only via traditional broadcast but also through Web TV platforms.

"Our clients know that we are two of the leading companies in the sector, and that by working together we are ensuring that they will have at their disposal the most advanced technology available in the market for news and live events production," said Jordi Utiel, VSN's president and CEO.

"With this collaboration with VSN, we are able to deliver an end-to-end workflow that allows users to create, distribute, and archive their most valuable asset: their content. And, of course, the social media capabilities built right into the core of Inception allow them to bring their audience right into the newsroom," added Shawn Snider, marketing product manager at Ross.