Discovery Communications and Hulu have inked a distribution deal, the first long-form content partnership between the two.
Mythbusters, the Little Couple, Say Yes to the Dress, Treehouse Masters, How It's Made and Homicide Hunter will debut on Hulu beginning in January 2015. Hulu also will gain exclusive subscription video-on-demand (SVOD) rights to Discovery Channel's hit series Deadliest Catch.
Hulu will gain access to programming from multiple networks including Discovery Channel, TLC, Animal Planet, Investigation Discovery, Science, Destination America and original Spanish-language content from Discovery en Español.
"Discovery Communications is proud to partner with Hulu on this fantastic new agreement," said Rebecca Glashow, senior vice president of digital distribution and partnerships at Discovery Communications. "Hulu's offering is as compelling for viewers as it is for programming partners, with a rich, brand-friendly environment to showcase both the strong line-up of Discovery content available on Hulu, as well as our world-class linear TV brands. We are delighted with this partnership and the opportunity it affords to connect with new audiences and build viewership for our networks across platforms."
"As we expand our offering of premium content, we look for compelling titles that will appeal to our broad audience," said Craig Erwich, senior vice president and head of content at Hulu. "This new agreement with Discovery Communications enhances our catalogue of high-quality programming in a variety of genres, including some of the most popular unscripted series on television today."