One of Poland's leading commercial free-to-air TV firms, TVN, has announced a partnership with one of its telco counterparts, T-Mobile Polska, to launch a new subscription video-on-demand (SVOD) service.
Targeted at the operator's new and existing residential customers, at launch the offering will for the first time feature live TVN programmes as well as a selection of local and international films from Hollywood blockbusters to TV series. In addition to being available on an online video basis, the service will also be accessible through dedicated apps for iOS, Android and Windows Phone.
Commenting on the imminent service launch, TVN www.tvn president and CEO Markus Tellenbach said: "I am delighted to enter into this strategic partnership with T-Mobile Polska to drive innovation ... TVN Player with over 800,000 registered users has established itself as the leading Polish source for online video entertainment and expands with Player for T-Mobile customers the scope of its service."
"Partnerships are one of the pillars of T-Mobile Polska," added the company's chief commercial officer of private market Gregorz Bors. "I'm very glad that together with TVN we'll soon open to our clients the door to mobile entertainment."