Gari Ya Waye will be an hour-long daily entertainment show, providing what the channel says is 'the best of northern Nigerian life'.
It marks the latest programme addition following the channel's launch on Nilesat on 28 June 2014. In addition to Nilesat's satellite footprint across the Middle East, and Northern and West Africa, AREWA24 is also available to the worldwide Hausa diaspora through digital media.
"Our new Hausa-language channel has two primary missions with its early programming line-up. First, we plan to produce more original and entertaining Hausa-language television programming across all genres than anyone in the region," head producer Salisu Mu'azu, told the Daily Trust.
"Second, we aim to consistently raise the bar with quality standards by featuring original and locally-sourced programming with subject matter, talent and themes that speak to our lives, culture and aspirations here in the North."