BBC Worldwide has officially inaugurated its new Latin American headquarters in Miami. The facilities will serve as the hub for all regional and US Hispanic operations and initiatives.
The launch event was hosted by Fred Medina, executive vice-president and managing director, BBC Worldwide Latin America, and Paul Dempsey, president of global markets.
The headquarters will be home to a team of more than 50 multimedia professionals spanning areas such as channel distribution, content, formats and digital sales as well as licensing and merchandising. In the upcoming months, the headquarters will also house BBC Mundo, the BBC's Spanish-language news service.
"The opening of this regional trading hub represents a natural extension of 80 years of presence in Latin America and enables us to continue to increase our footprint in the region," said Medina. "We have created this unique state-of-the art business environment where all the areas of BBC Worldwide Latin America operations are very well represented. BBC Worldwide doing business in more than 200 countries, and from here, we will lead operations in 18 countries."
"We have big ambitions for Latin America and the new headquarters are our launch pad. When you take the power of a global company like the BBC, one of the biggest content producers and distributors in the world, and you combine it with the expertise of the team here, who really understands the audiences they are serving, there is now doubt that the next stage of our journey is to become an even bigger force in the region," added Paul Dempsey.
The headquarters will be home to a team of more than 50 multimedia professionals spanning areas such as channel distribution, content, formats and digital sales as well as licensing and merchandising. In the upcoming months, the headquarters will also house BBC Mundo, the BBC's Spanish-language news service.
"The opening of this regional trading hub represents a natural extension of 80 years of presence in Latin America and enables us to continue to increase our footprint in the region," said Medina. "We have created this unique state-of-the art business environment where all the areas of BBC Worldwide Latin America operations are very well represented. BBC Worldwide doing business in more than 200 countries, and from here, we will lead operations in 18 countries."
"We have big ambitions for Latin America and the new headquarters are our launch pad. When you take the power of a global company like the BBC, one of the biggest content producers and distributors in the world, and you combine it with the expertise of the team here, who really understands the audiences they are serving, there is now doubt that the next stage of our journey is to become an even bigger force in the region," added Paul Dempsey.
