Digital media marketeers Brand New Media and Asian social network and shopping portal have teamed up to launch a new fashion IPTV channel, Clozette TV, in September.
Clozette TV will be accessible in Singapore, Taiwan, Japan, Malaysia, Indonesia and the Philippines, according to its parent companies.
Available on Internet-connected devices via Brand New Media's ChannelPLAY platform, Clozette TV will offer on-demand content – from Asia and the west – focusing on skincare, beauty and fashion.
"We are very excited about this partnership – Clozette TV is a great addition to Clozette's ecosystem of style discovery and online shopping," said Roger Yuen, founder and chief executive, Clozette.
Brand New Media has launched eight IPTV channels and two broadcast channels in the past two years.