Akamai Technologies has added Aura Lumen and Aura Spectra to its Aura Network Solutions family of operator content delivery network (CDN) technologies. Both are designed to address the growing demand for online content and video.
Aura Lumen is a licensed CDN option, while Aura Spectra is a cloud-based, CDN-as-a-service model.
The ability to use video and other online content to provide innovative new services, increase average revenue per user and reduce subscriber churn is critical to ongoing operator success. To address this new reality, operators are offering their own multiscreen video solutions as a type of OTT service. In addition, operators have sought opportunities that allow them to deploy a cost-efficient network that capitalises on traffic growth and new subscriber services without undertaking the cost and complexity associated with developing an in-house CDN.
"Many carriers are taking a very different approach to their CDN strategy than they did only a few years ago," said Paris Burstyn, senior analyst at Ovum. "In the past, there was a strong desire for operators to build their own CDN and go it alone in the market. Now, they actively seek a partnership approach to address their needs. Working with the right partner can improve their network economics by offloading more Internet traffic, help sell enterprise and media CDN services to their customers, and leverage an open-system CDN to deliver multiscreen video experiences to their subscribers."