A new faith-based and positive-thinking themed YouTube channel, Alright TV, will launch on Easter Sunday, 31 March, with a slate of comedies, talk, reality, music and online streaming of Sunday church services from around the country.
"Alright TV is a groundbreaking channel that will revolutionise faith-friendly content viewing and will feature premiere talent along with rising stars," said Tracey Edmonds, president and CEO of Alright TV. "There has been, and for some time, a lack of availability of faith-based, family-friendly programming on television. Alright TV, in collaboration with YouTube's global platform, fills this gap by making the genre available to everyone."
Upcoming Alright TV premieres include Issa Rae, the creative mind behind the groundbreaking Internet sensation Awkward Black Girl, has created The Choir, a comedic series about the personal, spiritual and often controversial dynamics of a revered church choir. Meanwhile, NFL Hall of Famer Deion Sanders debuts two new inspirational reality series. In Sports Dads, Sanders comes to the rescue to counsel families of sports-obsessed parents pushing their children too hard. He will also produce and star in Truth, an inspirational show that will uplift and motivate viewers to put a more positive outlook into practice.
Take Action, produced by 1820 Productions features Cheryl 'Action' Jackson transforming the lives of families in need. Facing hard-hitting economic struggles that have impacted the lives of families from around the country, Jackson and her team bring hope and joy to families in need by blessing them with gifts that help with everyday family living.
Written by Vanessa Middleton, former co-executive producer of The Cosby Show, Walk This Way is a comedy sketch series in which parishioners seek advice from their pastor for some of the most unusual problems. The series stars Michael Kenneth Williams (Boardwalk Empire, The Wire).
Ms Right and Mr Right are two webisode series that explore dating from both the male and female perspectives. Ms Right stars DeRay Davis of 21 Jump Street and Jumping the Broom, and Mr Right stars Kali Hawk of Couples Retreat and New Girl, both on the search for love through a series of blind dates with the most undesirable candidates in hopes of finding their respective Mr and Ms Right.
"I am very excited about the launch of Alright TV and the broad array of diversified producer-generated content that has been produced and made available through the channel," said Robert L Johnson, founder and chairman of parent company The RLJ Cos. "Tracey is an award-winning producer and I am confident that viewers will enjoy the new digital series that she and her team have developed featuring well known artists and personalities from the faith-based, reality, sports and entertainment industries. Alright TV's content and collaboration with YouTube represents the spectrum of new and exciting opportunities for consumers and advertisers," he added.
On the religious front, inspirational messages will be featured with Message from the Masters, a collection of teachings from pastors of various ministries and well known inspirational speakers.
Vurch meanwhile will live-stream weekly church services and sermons of pastors from around the country, including spiritual leaders such as Bishop TD Jakes, Reverend Michael Beckwith, Bishop Paul S Morton and Apostle Frederick K C Price.
In addition to live-streaming weekly broadcasts of devotional and worship services, Alright TV will feature an array of gospel and Christian-themed musical videos on-demand and ministries from well known speakers and spiritual leaders.
"We have incredible talent on board and are excited to present our viewers with new digital series that offer the best in feel-good, value based entertainment that will both inspire and motivate," said Edmonds. "I look forward to continuing to work with YouTube and our outstanding creative team of writers that have produced quality entertainment for the channel, ultimately creating a line-up of some of the best digital offerings that consumers will enjoy."