Eurosport fires starting gun for 2012 Olympic Games | News | Rapid TV News
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To mark the official Olympic one-year countdown, Eurosport, has unveiled its programming schedule across its multimedia platform leading up to, and including, the Games in London 2012.

The Official pan-European Olympic broadcaster promises extensive multi-screen coverage for the London Games which will be the 12th consecutive Olympics that it has broadcast. Eurosport will have a team of 75 journalists and production staff on site, bringing over 380 hours of HD broadcast. now has a dedicated Olympic section and dedicated news stream with the day’s top stories from in and around London.  It has also begun to offer on its channels a series of vignettes from top Olympic athletes, past and present, including messages from LOGOC Chairman and Olympic gold medalist Sebastian Coe, triple-jump World record holder Jonathan Edwards and women’s No.1 tennis player, Caroline Wozniacki.

Complementing the TV offer on, Eurosport’s network of 11 language sites, there will be comprehensive multimedia coverage, including a breaking news and live results service, calendars and graphics, features on Olympic sports and athletes, interviews and social media functionalities. There will also be a web and mobile streaming service available on Eurosport Player in certain territories.

The channel has kicked off its countdown to London 2012 with coverage of the FINA World Swimming Championships in China, which will be followed by the IAAF World Championships 2011 from Korea as well as the FISA World Rowing Championships from Slovenia, UCI World Road Cycling Championships in Denmark.

Commented Laurent-Eric Le Lay, Eurosport Chairman & CEO: “As an official Olympic broadcaster for two decades, Eurosport is delighted to announce its diverse and exciting programming line-up for London 2012…we will bring some of the most comprehensive and qualitative coverage to Eurosport’s TV channels and’s online and mobile operations - to make this the most ‘connected’ and accessible Olympics ever on our platform.”