The start-up has launched a Web-based, self-service system that is targeted at independent broadcasters, educational institutions and others. Upon signing up online, each user receives an account with 10 free gigabytes which is enough to broadcast a high-quality video stream to 15 people for 2 hours, through a partnership with the Edgecast Networks CDN. DaCast says that content owners can monetise their holdings in as little as 20 minutes.

The platform is launching with a free trail to get people started. But DaCast offers precious few details at launch as to how that aforementioned monetisation will occur or what the post-trial payment plan looks like.

That's not stopping the CEO from painting the launch in big vision terms: "For the first time it will be easy for anyone to very quickly begin professionally live streaming on their own," said Stephane Roulland, CEO at DaCast. "This is a real game-changer, since no one else is doing it today. We offer rich-media content owners the ability to easily broadcast to anyone and monetise their content. There are no upfront costs, no license fees, no monthly commitments, no complex hardware or software to buy and no technical expertise required."