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Even though the number of online video campaigns running across multiple screens grew 100% in Q2 2014, almost all advertisers are buying their ads in a TV-like fashion over the quarter according to research from Videology.
As it announced its second quarter results, has revealed not only the positive contribution of video services but also confirmed a major cash commitment to content.
AOL is claiming that the appointment of Marta Martinez as global head of video sales has taken its ‘leadership’ in video creation, curation, programming, distribution and monetisation ‘another step forward’.
Research from leading content protection and services enhancement provider Viaccess-Orca has revealed the extent to which the recent football World Cup was a magnet for illegal streaming.

Comprehensive coverage of major sporting events this summer — including the World Cup, Wimbledon, British Grand Prix and The Open golf — have led to record digital traffic for BBC Sport.

Hard disk drive and storage solutions provider Seagate has turned its attention to online video, creating a media channel on the Roku streaming video platform.

Advertising platform provider YuMe has launched a new set of multiscreen video ad units for connected TV, tablet, smartphone and PC formats.

Online entertainment media guide Rabbit TV today has announced that it is prepared to pay NBC, CBS, ABC and FOX to redistribute the networks' live channels directly to its millions of paid subscribers on the Web.