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A free service from TVTY is now enabling brands and marketers to keep up with the latest TV ads from their competitors.

The Vungle marketing platform for in-app video ads is claiming to have reached a $300 million annual revenue run rate (ARR).

The adoption of ad blockers by millennials could continue to be an obstacle for advertisers targeting young people, according an eMarketer’s forecast.

Online video advertising technology provider Teads has announced record results for 2016, reporting a revenue of $200 million.

When it comes to buying a car in the US, TV advertising still has the greatest influence from discovery to purchase among a range of important demographics.

There has been a 273% increase in spending on linear TV advertising campaigns and an 840% increase in the number of linear TV impressions available to be bought and sold programmatically in the last 12 months, according to Videology.

After almost a year of research, Google and Zoom Max have published the results of their first video advertising experiment in Latin America: Aeroméxico Unskippable Lab 2016.

Digital advertising company Centerfield is acquiring Qology Direct with support from $156 million in financing.