Connected TV - Overview | Presentation

Connected TV - Overview

Despite the hype associated with other branches of broadcasting, Connected TV was the hit of 2010. But what does it actually mean? What needs to happen to ensure that it evolves into the mainstream and not be a niche for only free content? Watch this Rapid TV News round table where four connected TV experts offer their opinions as to how the industry can make the right connections in the connected TV home.

Chapters
0. Introduction You must have the Adobe Flash Player installed to view this player.	7. Is the mass market ready to accept apps as a way to get content? You must have the Adobe Flash Player installed to view this player.
1. What does the phrase connected TV mean? What is the connected TV landscape? You must have the Adobe Flash Player installed to view this player.	8. Where's the added value in connected TV services? You must have the Adobe Flash Player installed to view this player.
2. In the year of connected TV, what have been the drivers? You must have the Adobe Flash Player installed to view this player.	9. Will content owners only provide non-premium content? How much of an issue is piracy and security? You must have the Adobe Flash Player installed to view this player.
3. Will there be a demarcation between free and pay connected TV services? What will be the value chain? You must have the Adobe Flash Player installed to view this player.	10. Is total security at all possible? Could DRM charges be levied on top of content charges? You must have the Adobe Flash Player installed to view this player.
4. Do people actually want to build their own channels and define their own services? You must have the Adobe Flash Player installed to view this player.	11. Do consumers really engage with issues such as DRM? What do they engage with? You must have the Adobe Flash Player installed to view this player.
5. How can connected TV suppliers produce something with mass appeal? You must have the Adobe Flash Player installed to view this player.	12. What's the nightmare scenario for connected TV? You must have the Adobe Flash Player installed to view this player.
6. Where's the value in connected TV? You must have the Adobe Flash Player installed to view this player.	13. Will the phrase connected TV have any meaning in the next five years? You must have the Adobe Flash Player installed to view this player.