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India: Media set to resume stellar growth

Rose Major ©RapidTVNews | 16-03-2010

India’s media and entertainment industry will go into overdrive once again over the next few years, following a quiet 2009, according to new forecasts in the annual FICCI Frames document produced by KPMG. Growth is set to rise to 11.2% this year from 1.4% in 2009.

Compound annual growth rate between now and 2014 will be 13%, with the market worth Rs1091 billion (US$24 billion) in 2014 up from Rs587 billion in 2009. Developments in new platforms to deliver content will help growth, with digitisation of networks one of the key drivers of growth.

Television will grow at a faster average rate than the whole media and entertainment sector, the report says, with a 15% CAGR over the next five years to reach Rs521 billion in 2014, nearly half of the sector’s total revenues. Over the last year, television was one of the only media sectors to remain in double-digit growth (the others being the internet, gaming and animation), due largely to subscription revenues keeping the sector buoyant. Pay markets, including pay-TV, are becoming increasingly important in India.

© Rapid TV News 2010

India TV-FICCI Frames

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