Oi is sole winner in Brazil’s plummeting pay-TV market | Pay-TV | News | Rapid TV News
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Brazil’s fourth largest pay-TV operator Oi is the only player in the sector which has gained subscribers since the beginning of 2016.

oferta tv pagaAccording to Anatel’s July report, the satellite TV provider has managed to add almost 50,000 net subscribers since January 2016, reaching 1.22 million households by the end of July.

The figures, published by Brazil’s telecom authority, show poor numbers for every operator but the Rio de Janeiro-based company. The Telecom Americas group – owner of NET and Claro – closes July with 9.84 million subs, 35,000 less than in January; while the market’s second largest player, SKY/AT&T, dropped almost 50,000 subscriptions.

In third place is Telefónica’s Vivo with 1.76 million households after dropping around 20,000 since the beginning of 2016.

Looking at the big picture, it seems like Brazil’s pay-TV market has however managed to stem losses, as it has added a small number of subscribers for the third month in a row.

Still, the market closed July 2016 with 18.93 million subs compared with a year ago when it was heading towards the 20-million-household mark.

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